Cultural Tourism Research Methods

Título:
Cultural Tourism Research Methods
Autor:
Greg Richards; Wil Munsters
Materia:
Leisure & Tourism
Editor:
Cabi Publishing
Descripción:
The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field of cultural tourism, including surveys, mystery tourist visits, visitor tracking, grand tour narratives, collage, researcher-created video, photo-based interviews, ethnographic and actor-network approaches. It provides a practical guide on how to conduct research as well as a discussion and evaluation of the methods.
Identificadores:
E-ISBN: 9781845935191 ISBN: 9781845935184
Colección:
CABI