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Food Supply Networks. Trust and E-business
- Título:
- Food Supply Networks. Trust and E-business
- Autor:
- Maurizio Canavari; Melanie Fritz; Gerhard Schiefer
- Materia:
- Agriculture
- Editor:
- Cabi Publishing
- Descripción:
- When relations are facilitated by communication technologies such as e-business, food supply networks can improve efficiency, flexibility and effectiveness. However, a lack of trust within such transactions can prevent the integration of e-business into this large, economic sector. Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereal products and fresh produce.
- Identificadores:
- E-ISBN: 9781845936402 ISBN: 9781845936396
- Colección:
- CABI
