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Perspectives in Communication Studies. Festschrift in Honor of Prof. Dr. Ayseli Usluata
- Título:
- Perspectives in Communication Studies. Festschrift in Honor of Prof. Dr. Ayseli Usluata
- Autor:
- Binay Kurultay, Ayşe; Sabuncuoğlu Peksevgen, Burcu
- Materia:
- Media and Communication; Communication Studies
- Editor:
- Peter Lang
- Descripción:
- This book’s aim is to bring together current original works in communication studies and business communication fields. The volume provides an intellectual, multi-faceted and balanced collection of writings from various academic fields with a communication focus. The articles range from branding cases to advertising studies and to media education.
- Identificadores:
- E-ISBN: 9783653069488
- Colección:
- Peter Lang
