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International Public Relations. Practices and Approaches
- Título:
- International Public Relations. Practices and Approaches
- Autor:
- Tuncer, Mehmet Umut
- Materia:
- Media and Communication; Media Studies
- Editor:
- Peter Lang
- Descripción:
- In this volume, the authors define public relations through an international perspective within the context of both theory and practice. Consisting of fifteen sections, the book describes what intra- and extra-organisational public relation theories and practices correspond to in the present day.
- Identificadores:
- E-ISBN: 9783631764015
- Colección:
- Peter Lang