International Public Relations. Practices and Approaches

Título:
International Public Relations. Practices and Approaches
Autor:
Tuncer, Mehmet Umut
Materia:
Media and Communication; Media Studies
Editor:
Peter Lang
Descripción:
In this volume, the authors define public relations through an international perspective within the context of both theory and practice. Consisting of fifteen sections, the book describes what intra- and extra-organisational public relation theories and practices correspond to in the present day.
Identificadores:
E-ISBN: 9783631764015
Colección:
Peter Lang