Psychological Foundations of Marketing. The Keys to Consumer Behavior
- Título:
- Psychological Foundations of Marketing. The Keys to Consumer Behavior
- Materia:
- Behavioral Sciences; Economics; Finance; Business & Industry
- Editor:
- Routledge
- Descripción:
- 484 p.
- Identificadores:
- ISBN: 9781315436098
- Colección:
- Taylor Francis