From Great to Gone. Why FMCG Companies are Losing the Race for Customers

Título:
From Great to Gone. Why FMCG Companies are Losing the Race for Customers
Autor:
Lorange , Peter
Materia:
Economics; Finance; Business & Industry
Editor:
Routledge
Descripción:
174 p.
Identificadores:
ISBN: 9781315583365
Colección:
Taylor Francis