Research Frontiers on the International Marketing Strategies of Chinese Brands.
- Título:
- Research Frontiers on the International Marketing Strategies of Chinese Brands.
- Materia:
- Area Studies; Economics; Finance; Business & Industry
- Editor:
- Routledge
- Descripción:
- 222 p.
- Identificadores:
- ISBN: 9781315616766
- Colección:
- Taylor Francis