The Evolution of Integrated Marketing Communications. The Customer-driven Marketplace
- Título:
- The Evolution of Integrated Marketing Communications. The Customer-driven Marketplace
- Materia:
- Communication Studies; Economics; Finance; Business & Industry; Humanities
- Editor:
- Routledge
- Descripción:
- 144 p.
- Identificadores:
- ISBN: 9781315872728
- Colección:
- Taylor Francis