Deception In The Marketplace. The Psychology of Deceptive Persuasion and Consumer Self-Protection

Título:
Deception In The Marketplace. The Psychology of Deceptive Persuasion and Consumer Self-Protection
Autor:
Boush , David M.
Materia:
Behavioral Sciences; Economics; Finance; Business & Industry
Editor:
Routledge
Descripción:
264 p.
Identificadores:
ISBN: 9780203805527
Colección:
Taylor Francis