How Audiences Decide. A Cognitive Approach to Business Communication
- Título:
- How Audiences Decide. A Cognitive Approach to Business Communication
- Materia:
- Behavioral Sciences; Communication Studies; Economics; Finance; Business & Industry
- Editor:
- Routledge
- Descripción:
- 416 p.
- Identificadores:
- ISBN: 9780203843307
- Colección:
- Taylor Francis