Consumer Behavior Knowledge for Effective Sports and Event Marketing.
- Título:
- Consumer Behavior Knowledge for Effective Sports and Event Marketing.
- Materia:
- Behavioral Sciences; Economics; Finance; Business & Industry; Sports and Leisure
- Editor:
- Routledge
- Descripción:
- 348 p.
- Identificadores:
- ISBN: 9780203844113
- Colección:
- Taylor Francis