Strategic Marketing for High Technology Products. An Integrated Approach
- Título:
- Strategic Marketing for High Technology Products. An Integrated Approach
- Materia:
- Economics; Finance; Business & Industry; Engineering & Technology
- Editor:
- Routledge
- Descripción:
- 206 p.
- Identificadores:
- ISBN: 9780203712924
- Colección:
- Taylor Francis