Sports Marketing and the Psychology of Marketing Communication.
- Título:
- Sports Marketing and the Psychology of Marketing Communication.
- Materia:
- Behavioral Sciences; Economics; Finance; Business & Industry; Humanities; Sports and Leisure
- Editor:
- Psychology Press
- Descripción:
- 408 p.
- Identificadores:
- ISBN: 9781410610003
- Colección:
- Taylor Francis