Corporate and Organizational Identities. Integrating Strategy, Marketing, Communication and Organizational Perspective

Título:
Corporate and Organizational Identities. Integrating Strategy, Marketing, Communication and Organizational Perspective
Autor:
Moingeon , Bertrand
Materia:
Economics; Finance; Business & Industry
Editor:
Routledge
Descripción:
224 p.
Identificadores:
ISBN: 9780429230677
Colección:
Taylor Francis