Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research

Título:
Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research
Autor:
Beckley
Materia:
Food Science & Technology
Editor:
Wiley-Blackwell
Descripción:
417 p.
Identificadores:
E-ISBN: 9780813823973 ISBN: 9781118229248
Colección:
Wiley