The International Brand Valuation Manual - A Complete Overview and Analysis of Brand Valuation Techniques, Methodologies and Applications
- Título:
- The International Brand Valuation Manual - A Complete Overview and Analysis of Brand Valuation Techniques, Methodologies and Applications
- Materia:
- Business & Management
- Descripción:
- 449 p.
- Identificadores:
- E-ISBN: 9780470740316 ISBN: 9781119206408
- Colección:
- Wiley